Martins Veide is a researcher and lecturer with a background in psychology and consumer behaviour. His academic interests focus on linguistic aspects of marketing and decision-making in culturally specific contexts. With experience in both academic teaching and applied market research, Martins Veide explores how language, culture, and cognition intersect in shaping consumer perceptions and brand performance. He has contributed to national and international research projects and collaborates with practitioners in the field of strategic communication and brand development.
Academic degree and current status: Dr.psych., Dr.paed., Mg.math., assoc. professor
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